IRANIANS IN TEL-AVIV
For 3 weeks, 70 buses in the Tel-Aviv area were carrying posters of 12 faces, of Iranians & Israelis that are saying the same message, on mass media. we were targeting the people on the streets, those who don’t have facebook and had never heard about us, so we decided to start with the positive “we love you” slogan.
We advertise. for peace.
We’ve met through an Israeli-Palestinian breast cancer support group, hoping to find something “good” in cancer, and we found eachother.
“The real enemy is Cancer, a disease, it’s not man made conflict. We are breast cancer survivors, we fought a much bigger enemy than the Middle-East conflict, we fought cancer and WE WON.” .
–Ruth and Ibtisam
-Jerusalem (East and West)
PEACE it’s VIRAL
PEACE starts with the people, one person at a time. Today it’s easier than ever to connect and reach out to one another. We can talk, we can meet, and we can start a new friendship without even leaving our homes just by the click of a button. One new person, One new connection. Peace is when we see and treat each other as people. All we have to do is talk.