IRANIANS IN TEL-AVIV
For 3 weeks, 70 buses in the Tel-Aviv area were carrying posters of 12 faces, of Iranians & Israelis that are saying the same message, on mass media. we were targeting the people on the streets, those who don’t have facebook and had never heard about us, so we decided to start with the positive “we love you” slogan.
We advertise. for peace.
WOW! You don’t look like an enemy.
An Israeli guy and I got into a same elevator in a hotel in Bulgaria. He said something in Hebrew to me that I didn’t understand. I asked him: “Do I look like an Israeli to you?” He said: “Everyone in this hotel is Israeli. Say shalom and see how many people will shalom back.” I said shalom, and after we laughed he asked me where I came from. I said, “Iran”, and he said, “Wow, you don’t look like an enemy.” I told him: “it’s because I’m not one.” He laughed. It was that easy.
–Shirin, 19, Tehran
PEACE it’s VIRAL
PEACE starts with the people, one person at a time. Today it’s easier than ever to connect and reach out to one another. We can talk, we can meet, and we can start a new friendship without even leaving our homes just by the click of a button. One new person, One new connection. Peace is when we see and treat each other as people. All we have to do is talk.